Background
Pinkham Real Estate is one of the top local agencies in North Conway, NH. Years ago, they approached us looking to update their basic team gear, branded with their primary logo—nothing too different from what they’d had before, but they were mainly seeking a fresh company to collaborate with.
The Challenge
After some solid wins with the first couple of smaller projects, Pinkham Real Estate wanted to take things further. As their agency grew, so did their team. The executive team, being very brand-conscious, wanted more ways for their staff to show company spirit, but in a way that felt personal and comfortable for each individual. This isn’t typical for other operations, which often demand high minimums, stick to limited in-stock inventory, and offer few distinctive products.
Our Solution
Now, on a fairly regular basis, we team up with our contacts at their office to create a curated product list featuring trending styles, colors, and custom designs (beyond just the standard logo). By working within specific guidelines, we’re able to provide a “something for everyone” approach to their team gear. This lets the team pick items they genuinely like and will wear again and again—even outside the office.
The Results
Since we live in the same town where Pinkham Real Estate operates, it never gets old seeing our work out “on the street” in the real world. You can tell this team doesn’t wear their gear because they have to—they wear it because they want to.
